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Building Trust Through Communication: Lessons from High-Containment Labs
For high-containment laboratories, trust within their communities is essential. Open and consistent communication fosters this trust, helping to build support among the public and stakeholders. The National Bio and Agro-Defense Facility (NBAF) serves as a key example, using clear, respectful, and relatable messaging that balances transparency with security.
This approach addresses public concerns and risk perceptions and ensures the dissemination of accurate, responsible information. By adopting these strategies, labs can strengthen their role as trusted sources of vital scientific knowledge while maintaining community confidence.